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Bergner's, other Bon-Ton stores go online; relaunch of some Illinois stores planned

Bergner's, other Bon-Ton stores go online; relaunch of some Illinois stores planned Tim FeranThe Columbus Dispatch, Ohiowith Pantagraph reports The Eastland Mall Bergner's closed in August after 45 years in business, after its parent company, Bon-Ton Inc., filed bankruptcy and was liquidated. Now, an Indiana company is relaunching Bergner's and other Bon-Ton names as online businesses, and hopes to reopen some brick and mortar locations, too. The bankrupt Bon-Ton stores and its associated nameplates Bergner's , Boston Store, Carson's, Elder Beerman, Herberger's and Younkers have been relaunched as online retailers. Indiana-based technology and retail investment firm CSC Generation bought Bon-Ton's trademarks and various intellectual properties for $900,000 in bankruptcy court, then relaunched the chains online over the weekend . Bon-Ton filed for Chapter 11 bankruptcy in February and was unable to secure an investor to continue operating normal business, leading to liquidation beginning in April. In Bloomington, the Eastland Mall Bergner's closed in August after 45 years in business . Although Bon-Ton's stores closed on Aug. 29, CSC Generation is in discussions with landlords about reopening stores in Colorado, Illinois, Minnesota, Wisconsin and Pennsylvania, and plans to recruit former Bon-Ton employees, according to a statement from the company. "We are sprinting to get as much done as possible before the holidays," said Jordan Voloshin, co-president of CSC Generation, in a statement. "We hope that our track record of revitalizing retailers reassures Bon-Ton customers that the company is in safe hands." CSC Generation was founded by serial technology entrepreneur Justin Yoshimura and in 2017 bought home furnishings company DirectBuy out of bankruptcy. CSC Generation has also bought leasing company LeaseCo and men's apparel company Killion. "Over the last 120 years, Bon-Ton has touched the lives of tens of millions of Americans, " Voloshin said.

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